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Google Acquires SoftCard 

On 23 February 2015

Over the past few weeks, there were rumors on all of the major tech blogs about Google's possible acquisition of the multiple carrier backed SoftCard Mobile Payment System (formally ISIS).  With the rise of usage and promotion of Apple Pay, it seemed like Google needed to up its advertising and promotion game with Google Wallet to gain market share of devices and use of its Mobile Payment system.  

Google announced today that they will be working with AT&T, T-Mobile and Verizon Wireless to bring Google Wallet to all Android Phones with KitKat or higher.  They also announced that with the acquisition, they will be:

acquiring some exciting technology and intellectual property from Softcard to make Google Wallet better.

Could this mean the return of Token Based NFC payments like Apple Pay?  Token Based NFC payments is the method that Apple Pay uses where a one-time-use token is generated and passed to the contactless payment terminal.  In this way, the credit card details are never passed directly to the vendor to better protect to the customer.  This method also directly ties to the credit card so that points and cash back rewards are accurately accumulated.  The original inception of Google Wallet had a Token Based payment but it was changed later to a Virtual MasterCard Debit card after carriers blocked the usage of Google Wallet on AT&T, T-Mobile and Verizon in favor of their Token Based NFC Payment system.  Sprint is the only US carrier who supported Google Wallet.

Perhaps this acquisition will push Google Wallet to world-wide support, as Apple Pay is set to debut in the UK sometime this year.  We will have to wait an see what's in store when Google makes it's Google Wallet announcement during Google I/O in late May.

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Read 870 times Last modified on Monday, 23 February 2015 15:01
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